New Construction Platforms — Overview
On MIAMI REALTORS®’ New Construction page, several platforms are featured to help agents and clients access, market, and manage new development and pre-construction properties.
These include:
DASH — Florida new development database & marketing tools
Builders Update — inventory & lead generation tool for new homes
NEO (New Estate Only) — showcase of pre- and under-construction projects in Florida
New Home Source Professional (NHSPro) — nationwide new home listing and agent tools
The Ground Up — pre-construction project platform, marketing materials, iFRAME, and project data
Below are detailed FAQs and product notes for each.
Platform Details & FAQs
DASH
What is DASH?
DASH is a platform for REALTORS® in Florida focused on new development and pre-construction inventory. It provides a database of projects, pricing, availability, sales materials, and tools for agents to market and share new development properties.
What plans are available?
Basic ($10/month) — access to the project database, pricing, inventory, ability to track properties, set filters and alerts.
Pro ($25/month) — includes unbranded sales materials, shareable agent links, comparison tools, analytics.
Exchange ($60/month) — includes embedding DASH listings on your website (IDX style), lead capture, multiple feed types.
How do I access DASH via MIAMI REALTORS®?
Via MIAMI Gateway dashboard (Single Sign-On) choose the DASH icon (SSO login)
Or enter via DASH’s SSO link provided to members
What kinds of inventory does DASH show?
It includes over 300+ Florida new development projects including condos, townhomes, single-family homes, penthouses, condo-hotels, etc.
How is data sourced and updated?
DASH collects data from developers and on-site sales teams; includes timestamped updates, inventory status, and sales materials.
Builders Update
What is Builders Update?
Builders Update is a tool for new home inventory, serving as a lead generation feature you can embed on your website. It provides visibility into new home listings and timestamps to show freshness of listings.
How can I use Builders Update?
Agents can embed it on their websites to display new home inventory, thereby capturing leads through prospective buyers.
Is there a cost associated?
It is listed among the “FREE from MIAMI” new construction portals in MIAMI’s training catalog, implying base tools are available at no cost to members.
NEO (New Estate Only)
What is NEO?
NEO is a Florida-based showcase of pre-construction and under-construction real estate projects. It offers listing presentation, marketing, and display tools including a free landing page and iFRAME for agents to embed on websites.
What features does NEO provide?
Free iFRAME or dedicated landing page to display NEO listings on your site
Marketing tools to promote pre-construction inventory to clients
How do webinars support NEO use?
MIAMI offers periodic webinars to teach agents how to maximize NEO tools, embed listings, use landing pages, etc.
New Home Source Professional (NHSPro)
What is New Home Source Professional?
NHSPro offers a nationwide collection of new home listings from 1,000+ builders, with agent-only tools, activity tracking, customized brochures, and lead capture pages.
What agent features does NHSPro include?
Activity tracking for leads and clients
Customized brochures and marketing content
Agent-branded consumer lead capture pages for social media
Weekly “New Homes Insider” publications / updates
How is NHSPro positioned among MIAMI REALTOR offerings?
It is listed with other new construction portals in MIAMI’s training catalog, indicating it’s a tool offered (or supported) within MIAMI’s tech training ecosystem.
The Ground Up
What is The Ground Up?
The Ground Up is a platform focused on pre-construction projects, offering marketing materials, project data, news, stats, and an EMBED iFRAME for agent websites or landing pages.
What does membership unlock?
Full access to listing details (images, floorplans, contact info) and extended features beyond basic listing views.
Are there promos or discounts?
MIAMI offers a 30% discount on iFRAME subscription for members via promo code “IFRAMEXMIAMI.”
What free benefits are available?
Basic listing views, virtual tours (first staged photo), and marketing content are part of the “what’s included for free” offerings.
FAQs (All Platforms)
Q: Are these platforms free or paid?
Some platforms provide free base access (Builders Update, NEO, The Ground Up basic tools); others, like DASH and The Ground Up’s full features, require subscription or paid upgrade.
Q: How can I embed these new construction listings on my website?
Platforms like DASH (Exchange), NEO (iFRAME), and The Ground Up offer embedding or IDX-style feeds so you can display development listings on your own site.
Q: How do I keep listings updated or verified?
These systems rely on developer data and timestamped updates to maintain accuracy and present fresh inventory.
Q: Which platform covers nationwide listings vs just Florida?
NHSPro covers national listings from many builders.
Platforms like DASH, NEO, Builders Update, The Ground Up focus on Florida or pre-construction in Florida.
Q: Where can I learn how to use these tools?
MIAMI offers a “Free from MIAMI” series covering DASH, NEO, The Ground Up, NHSPro, Builders Update.
Webinars, training events are offered via MIAMI’s events calendar for new construction portals.
Resources & Links
| Platform / Topic | Link / Resource |
|---|---|
| New Construction — MIAMI REALTORS® landing page | https://www.miamirealtors.com/newconstruction |
| Free from MIAMI – New Construction Portals training list | https://www.miamirealtors.com/education/trainers/tech-training-catalog/free-from-miami-series/ |
| The Ground Up – platform description / offerings | (via Composite Table of Contents) MIAMI REALTORS® |
| Events covering new construction portals (webinars) | https://www.miamirealtors.com/event/e86dca1b-4766-ef11-9cc9-00155d0079d9/ MIAMI REALTORS® |
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